If you really love what you do, read carefully what follows. If you don’t, you can stop reading immediately, but just keep in mind that you are betraying the design community, and that might harm you as designer in the long run.
Decontextualization, as you may have guessed it, is the act of stripping something out of its context. Design is intrinsically tied to the context in which it was brought into existance; decontextualizing it yields some devastating effects.
